Launch offer ends in 02:57:12
Shagl

post everywhere,
rank everywhere,
in
  • one click.
  • one voice.
  • one brief.
  • one queue.
  • one click.

An AI-first newsroom that watches the whole feed — fresh headlines, trending Reels, breakout sounds, viral formats. Write the narrative once and Shagl rides every signal into threads, Shorts, TikToks and a pillar article — published across nine channels while you sleep.

Listening · live
480
signals · 24h
news
186
trends
294
REUTERS Grid operators ditch quarterly forecasts 02:41 HN Postgres 18 ships ASYNC commits 04:08 STRATECHERY The unbundling of distribution 11:22 FT European chipmakers cut capex by 14% 06:55 BLOOMBERG Datacenter water use overtakes city of Phoenix queued VERGE Apple's silent Vision Pro reset 14:01
news above · trends below
TIKTOK +218%
slowed+reverb · 41k
REELS HOT
POV · ops desk
YT
2.1M · 6h
SOUND
+412%
X
#OnCallNightmares
14.2k · 1h
TIKTOK +186%
"data drop" · 19k
Step 01
Listen to everything
News, viral sounds, breakout Reels, trending hashtags — one feed, scanned non-stop.
// narrative.md
Frame infrastructure stories from the people maintaining them, not the executives announcing them.
tone · grounded avoid · hero arcs audience · ops + IC
Step 02
Write the narrative
One prompt. Every headline read through it.
×4
your site
www.
/blog · cms
9 connected · 7 social + your site · syncing last push · 04:12 ago
Step 03
Connect channels
X, Threads, YouTube, TikTok, Facebook groups, LinkedIn, Instagram — and your own site. Same auth flow, every time.
REEL · 9:16 0:14
no one told us
M @maya.codes +218%
TIKTOK LIVE
VIRAL
in 4 hours
L @leon.builds 2.1M
SHORT · YT 0:38
POV: ops desk, 3 a.m.
A @aiko.shoots 186k
Step 04
Adapt per format
One narrative, recompiled into Reels, threads, Shorts and a pillar — sized, paced and captioned per channel.
+312
Shipping for Northfold Cartography, Halcyon Batteries, Bureau Kastens and 46 other teams.
LinkedIn · 4.2k avg impressions X / Twitter · 6.8× retweet lift Instagram Reels · 37.1% reach gain Threads · indexed in 11 min TikTok · 8-sec hook compiler Reddit · mod-safe tone Bluesky · auto cross-post SEO pillar · 1,812 avg words Alt-text · WCAG AA
02 — Pipelines

built for
your niche.

Pick your industry. Shagl ships a wired-up pipeline — sources, narrative, formats and channels — pre-tuned for how content actually performs there.

Beauty preset
High-key tutorial newsroom
For indie skincare and makeup brands. Watches launches and trending sounds, ships UGC tutorials and ingredient breakdowns.
71% match
  1. 01
    Sources
    Brand launches · TikTok beauty trends · Allure / Byrdie RSS · ingredient databases
    tiktok / sounds brand drops · 12 RSS · 6 mags
  2. 02
    Narrative
    "Read every launch through the lens of skin-type-first, ingredient-honest, no influencer hype."
  3. 03
    Formats
    REEL · 9:16
    Tutorial · 18s
    CAROUSEL · 7
    Ingredient deck
    SHORT · 9:16
    Hook + dupe
    PILLAR
    Skin-type guide
  4. 04
    Channels
    P
38-min onboarding · first 9 posts before our call ends
Live output · last 24h
REEL +184%
"3 niacinamide myths your derm wishes you'd quit"
CAROUSEL · 1 / 7 save
read the
label
not the ad
posts / week
47
avg reach
128k
save rate
9.2%
avg across 12 Beauty workspaces · last 30 days
7 niche pipelines shown · 377 more in catalog
05 — SMM Engine

feed that
posts itself.

Connect TikTok, Instagram, LinkedIn, X and YouTube Shorts in one click each — Shagl drafts, schedules and ships every post at your audience's peak hour. You stop opening Buffer. The numbers keep going up.

always-on queue · Connect → schedule → ship
posts this week 312
live 287
avg reach 128k
A — Connect
5 channels, one click each
OAuth
TikTok · @halcyonlabs
trends · sounds · creator-tools
connected
Instagram · Reels + Feed
Graph API · Business account
connected
LinkedIn · Company page
posts · carousels · pulse articles
X · @halcyonlabs
threads · long-form replies
YouTube Shorts
9:16 vertical · auto-titled
2 of 5 live · OAuth tokens rotated nightly
B — Auto-publish
Posts at peak hour
your audience · UTC-3
shagl
/api/queue caption · hashtags · timing
5 channels
today · 24h timeline
0006121824
peak hour · 19:38 · drop scheduled
today · 5 drops queued
  • "3 niacinamide myths your derm hates" live · 09:14
  • Carousel · "read the label, not the ad" · 7 cards live · 12:02
  • "30s skin-type quiz · stitchable" · trending sound peak · 19:38
  • Thread · "ingredient-honest · part 4 of 7" queued · 21:10
  • B2B carousel · "12 things our PMs caught this week" queued · 08:00 +1
+ 18 more · auto-rescheduled if a channel rate-limits
C — Drives engagement
Compounds while you sleep
reach +184%
H
@halcyonlabs · Reel
19:38 · trending sound
trending
240k
120k
0
238K · ↑184%
first 8h reach "3 niacinamide myths your derm hates"
followers
+11.4k
save rate
9.2%
DM inbound
+186
Live posts stream · 312 shipped this week last 24h
"3 niacinamide myths your derm hates" 238k · ↑184% "read the label, not the ad" · 7-card 42k saves "12 things our PMs caught this week" 186 DMs "ingredient-honest · part 4 of 7" 2.4k retweets "30s skin-type quiz · stitchable" 112k · ↑62% "7 hidden niacinamide combos" 94k views Reel · "drop-day unbox · POV" 68k saves "why we killed our content calendar" 312 demos
queue 5 channels · 312 posts / wk
peak hour 19:38 local
handover approve once → ship forever
07 — Pricing

plans built
around the feed.

Four tiers, monthly or annual, no expiring credits. Starter for first-time newsrooms, Plus for solo operators, Ultra for builders, Business for agencies.

Pricing 55% OFF
Starter from $15/mo Cancel any month · keep your assets 6h response · written by humans
08 — Quiet results
"We stopped running a content calendar meeting six weeks ago. Shagl ships 9× more posts than our old freelancer rotation, and the pillar articles are the largest source of qualified demo requests — not paid search, not our own blog."
Nadia Öztürk
Head of Brand · Halcyon Batteries · Istanbul + Porto
09 — Questions we get a lot

if you've been
burned by an AI
content tool —
start here.

Will it hallucinate and post something we'd have to apologise for?

Every generated asset is matched against your voice fingerprint, a pinned fact-sheet, and a red-flag moderation pass. Anything below 0.85 confidence is held for a human approver by default. On Newsroom, you get a real editor-in-residence for the first two weeks.

What happens when a model you rely on changes overnight?

Shagl is model-agnostic. We route each task (short-form, long-form, ranking, review) to whichever frontier model is performing best that week with a frozen fallback. You don't feel API migrations — we do, and we log the diffs.

Does Shagl touch analytics or ad accounts?

Read-only. We ingest performance signals to re-rank the queue; we never write to GA4, Mixpanel, or ad accounts. On Atlas you can route everything through your private VPC with tokenised signals.

How long before we see SEO movement?

Median across 312 shipped pillars: indexed in 11 min 42 sec, measurable position change within 48–72 hours for mid-intent. High-competition intent is a 3–5 week compounding game and we set that expectation on your first call.

Can we export everything and walk away?

One button. MDX + JSON metadata for every post, every draft, every pillar. Your voice fingerprint is yours — portable file, no export fee.

10 — Start

ship the
calendar that
writes itself.

Onboarding is 38 minutes. Your first week of drafts appears before the call ends; the first pillar indexes before the next stand-up.

No card · closed beta · 47 seats

post everywhere rank everywhere in one click retire the brief